PRODUCTS & PROMOTIONS: DAY BY DAY PART...MAKING THE PIVOT...HEAVENLY ROMANCE

DAY BY DAY PARTnn. - Male consumers now have a variety of shower gels to choose from - one for each part of their day. The Axe line from Unilever here has introduced four new gels: Snake Peel Shower Scrub, which "cleans away dirt, dry skin and any lingering 'guilt or shame'"; Re-load Shower Gel, to "give guys a way to recharge"; Recovery Shower Gel, to "clear the cobwebs after a night of partying";

DAY BY DAY PART

Register to view the full article