PRODUCTS & PROMOTIONS: MASTERFUL MARKETING...MAKEUP AND DANCE

MASTERFUL MARKETINGif. -- Fox Home Entertainment is setting sail with the release of "Master and Commander: The Far Side of World." A two-disk Collector's Giftpack, which includes a 28-page collectible booklet, a widescreen version of the film and a behind-the-scenes documentary, is slated to hit stores April 20. To keep the release afloat, Fox Home Entertainment is launching an advertisement campaign

MASTERFUL MARKETING

if. -- Fox Home Entertainment is setting sail with the release of "Master and Commander: The Far Side of World." A two-disk Collector's Giftpack, which includes a 28-page collectible booklet, a widescreen version of the film and a behind-the-scenes documentary, is slated to hit stores April 20. To keep the release afloat, Fox Home Entertainment is launching an advertisement campaign for television, print, radio and the Internet. Publicity efforts will include

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