PUBLIC SCREAMS FOR CHOCOLATE CREME OREOS

NORTHFIELD, Ill. -- Nabisco's new Chocolate Creme Oreo cookies are disappearing from store shelves and, in some cases, were not being replenished quickly.Newspaper ads that ran on Aug. 12 -- placed by the brand's owner, Kraft Foods, here -- bragged, "It took us 89 years to come up with Chocolate Creme Oreo and this is all we have to show for it." Below was a sprinkling of chocolate crumbs, and a message

NORTHFIELD, Ill. -- Nabisco's new Chocolate Creme Oreo cookies are disappearing from store shelves and, in some cases, were not being replenished quickly.

Newspaper ads that ran on Aug. 12 -- placed by the brand's owner, Kraft Foods, here -- bragged, "It took us 89 years to come up with Chocolate Creme Oreo and this is all we have to show for it." Below was a sprinkling of chocolate crumbs, and a message that consumers now would be able to find the cookies on grocers' shelves.

Register to view the full article