PUBLIX DELIVERS BABY CLUB TO CUSTOMERS

LAKELAND, Fla. -- Publix Super Markets here has expanded its customer services to include a free baby club. It also has overhauled its private-label diaper line.Launched in Florida, Georgia, South Carolina and Alabama stores earlier this year, the Publix Baby Club is open to expectant mothers and mothers with children under 2 years old.Benefits of the program include a free copy of "Caring for Your

LAKELAND, Fla. -- Publix Super Markets here has expanded its customer services to include a free baby club. It also has overhauled its private-label diaper line.

Launched in Florida, Georgia, South Carolina and Alabama stores earlier this year, the Publix Baby Club is open to expectant mothers and mothers with children under 2 years old.

Benefits of the program include a free copy of "Caring for Your Baby and Young Child: Birth to Age 5" for first-time parents, Publix baby car

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