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Heavy promotional support and lifestyle changes form the columns on which this year's Top 10 grocery categories rest, retailers said.While there haven't been any major changes since last year in the highest sales volume categories -- carbonated beverages, cold cereal, chips and snacks, cigarettes, beer and ale, frozen dinners and entrees, ice cream, coffee, cookies, and soup -- several areas, including

Heavy promotional support and lifestyle changes form the columns on which this year's Top 10 grocery categories rest, retailers said.

While there haven't been any major changes since last year in the highest sales volume categories -- carbonated beverages, cold cereal, chips and snacks, cigarettes, beer and ale, frozen dinners and entrees, ice cream, coffee, cookies, and soup -- several areas, including ice cream and chips and snacks, improved their standing, according to supermarket

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