QFC UNVEILS COMPETITIVE PRIVATE-LABEL PRODUCTS

BELLEVUE, Wash. -- Quality Food Centers here is introducing a new mid-tier private-label line for about 200 stockkeeping units of Center Store grocery and nonfood items, SN has learned.The line features the Heritage Farm name for edible products, and Heritage Hearth for nonfood items, such as paper goods and household cleaners.The Quality Care brand is being used for health and beauty care items,

BELLEVUE, Wash. -- Quality Food Centers here is introducing a new mid-tier private-label line for about 200 stockkeeping units of Center Store grocery and nonfood items, SN has learned.

The line features the Heritage Farm name for edible products, and Heritage Hearth for nonfood items, such as paper goods and household cleaners.

The Quality Care brand is being used for health and beauty care items, analysts who track the 62-unit chain told SN. They said the line is being rolle

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