QFC WINS WASHINGTON STATE WINE PROMOTION

ISSAQUAH, Wash. (FNS) -- A unit of Kroger-owned Quality Food Centers took the grand prize in the Washington State Wine Commission's 2003 state-wide retail-display competition, beating out more than 60 competing stores. The unit reportedly sold 250 cases during the four-week contest, now in its second year.Store associates at QFC's Klahanie unit set seven displays throughout the sales floor. "Each

ISSAQUAH, Wash. (FNS) -- A unit of Kroger-owned Quality Food Centers took the grand prize in the Washington State Wine Commission's 2003 state-wide retail-display competition, beating out more than 60 competing stores. The unit reportedly sold 250 cases during the four-week contest, now in its second year.

Store associates at QFC's Klahanie unit set seven displays throughout the sales floor. "Each display involved some sort of moving part or action to catch shoppers' attention," said

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