RBA CHANGES ITS NAME TO STRESS IDENTITY, SCOPE

PHILADELPHIA -- The Retail Bakers of America, at its annual board of directors meeting here last month, voted to officially change its name to the Retailer's Bakery Association.The name change is aimed at clarifying the identity and purpose of the organization and its geographic scope, said Peter Houstle, RBA executive vice president.When it was called Retail Bakers of America, the Laurel, Md.-based

PHILADELPHIA -- The Retail Bakers of America, at its annual board of directors meeting here last month, voted to officially change its name to the Retailer's Bakery Association.

The name change is aimed at clarifying the identity and purpose of the organization and its geographic scope, said Peter Houstle, RBA executive vice president.

When it was called Retail Bakers of America, the Laurel, Md.-based membership association was sometimes mistaken for a bakers' union because of

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