REGIONALIZATION CALLED BAR TO PARTNERING

Industry consolidation and attempts to take costs out of the system have given rise to regional distribution. This trend can be counter-productive to building partnerships, retailers pointed out.hem soon enough," said Darryl Wikoff, president of Dierbergs Markets, Chesterfield, Mo."As manufacturers downsize their sales force, this will be a focus for us in the next five years," said Ron Shooltz, chief

Industry consolidation and attempts to take costs out of the system have given rise to regional distribution. This trend can be counter-productive to building partnerships, retailers pointed out.

hem soon enough," said Darryl Wikoff, president of Dierbergs Markets, Chesterfield, Mo.

"As manufacturers downsize their sales force, this will be a focus for us in the next five years," said Ron Shooltz, chief operating officer at Wesselman's, Evansville, Ind.

But most agre

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