RESISTANCE IN THE TRENCHES

CINCINNATI -- Not only is Kroger Co.'s proposal to consolidate video distributors unpopular with vendors, but it is also being resisted by some of the company's own divisions, according to video industry sources.or they want to do business with. In some cases, they switched around a bit, too," he said.While there has been some complaining from the divisions, "one distributor is going to be picked.

CINCINNATI -- Not only is Kroger Co.'s proposal to consolidate video distributors unpopular with vendors, but it is also being resisted by some of the company's own divisions, according to video industry sources.

or they want to do business with. In some cases, they switched around a bit, too," he said.

While there has been some complaining from the divisions, "one distributor is going to be picked. Period. The end," said the executive.

Paul Bernish, spokesman for K

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