RETAIL PANEL DISCUSSES MAGAZINE SALES ISSUES

DALLAS -- Supermarket nonfood executives spoke out on issues affecting the merchandising and sales of magazines after an industry executive accused the grocery trade of too often ignoring the category.Michael Porche, executive vice president at DSI, a magazine- service firm in Boca Rotan, Fla., told a retail panel assembled here last month for the second annual Marketing Magazines Retail Conference

DALLAS -- Supermarket nonfood executives spoke out on issues affecting the merchandising and sales of magazines after an industry executive accused the grocery trade of too often ignoring the category.

Michael Porche, executive vice president at DSI, a magazine- service firm in Boca Rotan, Fla., told a retail panel assembled here last month for the second annual Marketing Magazines Retail Conference that some retailers continue to treat the category as a second-class citizen in nonfoo

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