RETAILERS GIRD FOR A BUSY HOLIDAY SEASON

Retailers are gearing up for an encouraging fourth-quarter holiday selling period with high-ticket promotional items, from CD-ROMs to appliances.While most holiday general merchandise orders were finalized, some buyers were still mulling possible last-minute bookings.Many retailers contacted by SN agreed this holiday season CD-ROMs will be hotter than ever and plan to introduce in-line or freestanding

Retailers are gearing up for an encouraging fourth-quarter holiday selling period with high-ticket promotional items, from CD-ROMs to appliances.

While most holiday general merchandise orders were finalized, some buyers were still mulling possible last-minute bookings.

Many retailers contacted by SN agreed this holiday season CD-ROMs will be hotter than ever and plan to introduce in-line or freestanding displays as a major part of their holiday merchandise mix.

"CD-ROM

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