RETAILERS STAGE MAJOR 'ALADDIN' PROMOTIONS

Cincinnati -- In what some observers said was the biggest video promotion of the year built around a single title, Kroger, Ralphs, King Soopers, Fred Meyer, Albertsons, Meijer, Ahold, Safeway and H.E. Butt, among others, all participated in promotions tied to the first DVD release of Disney's "Aladdin."The promotions tied a number of grocery brands to sales of the DVD, but details varied from chain

Cincinnati -- In what some observers said was the biggest video promotion of the year built around a single title, Kroger, Ralphs, King Soopers, Fred Meyer, Albertsons, Meijer, Ahold, Safeway and H.E. Butt, among others, all participated in promotions tied to the first DVD release of Disney's "Aladdin."

The promotions tied a number of grocery brands to sales of the DVD, but details varied from chain to chain, according to industry sources and company circulars. Kroger and Albertsons g

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