RETAILERS TRACK RETURNS ON 'JAFAR'

BURBANK, Calif. -- If Disney executives here had rubbed their magic lamps, they couldn't have wished for better sell-through results on their new direct-to-video release, "The Return of Jafar."As of June 7, Disney reported the movie had sold over 7 million copies. "Jafar," inspired by Disney's theatrical blockbuster "Aladdin," is Disney's first made-for-video animated movie. It was made available

BURBANK, Calif. -- If Disney executives here had rubbed their magic lamps, they couldn't have wished for better sell-through results on their new direct-to-video release, "The Return of Jafar."

As of June 7, Disney reported the movie had sold over 7 million copies. "Jafar," inspired by Disney's theatrical blockbuster "Aladdin," is Disney's first made-for-video animated movie. It was made available nationally on May 20 for a suggested retail of $22.99.

Supermarket video buyers

Register to view the full article

Already a member? .