RETAILERS WELCOME READY-TO-EAT BREAKFASTS

BATTLE CREEK, Mich. -- Retailers are hoping to bring a breakfast boost to their in-store deli and meal solution centers with the incorporation of new, prepackaged, ready-to-eat breakfast kits.Supermarkets such as D&W Food Center Inc. based in Grand Rapids, Mich.; Salisbury, N.C.-based Food Lion Inc.; and Safeway Inc. headquartered in Pleasanton, Calif., have begun to carry Kellogg's new Snack-a-longs

BATTLE CREEK, Mich. -- Retailers are hoping to bring a breakfast boost to their in-store deli and meal solution centers with the incorporation of new, prepackaged, ready-to-eat breakfast kits.

Supermarkets such as D&W Food Center Inc. based in Grand Rapids, Mich.; Salisbury, N.C.-based Food Lion Inc.; and Safeway Inc. headquartered in Pleasanton, Calif., have begun to carry Kellogg's new Snack-a-longs breakfast snacking kit.

Priced for retail at $2.99, the kit comes fully

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