REVAMPED FOODLAND FRESH GATHERING THE LONG GREEN

CHARLESTON, W.Va. -- Wholesaler Supervalu, Minneapolis, is chasing after greater sales in produce and other fresh departments with a revamped Foodland Fresh format, the latest version of which opened here about a month ago.That newest Foodland Fresh, centered on a Supervalu design that focuses on the perishables departments, is the first under the format to open from the ground up, and is already

CHARLESTON, W.Va. -- Wholesaler Supervalu, Minneapolis, is chasing after greater sales in produce and other fresh departments with a revamped Foodland Fresh format, the latest version of which opened here about a month ago.

That newest Foodland Fresh, centered on a Supervalu design that focuses on the perishables departments, is the first under the format to open from the ground up, and is already racking up strong store distribution for produce, with further improvements expected, sa

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