RODEO DRIVE

SAN ANTONIO -- Price, variety and convenience in the baby aisle are what retailers in this Southern part of the Lone Star State target when roping in young families as customers.Although H.E. Butt Grocery Co. here has tied down almost 70% of the market, the remaining supermarket challengers have found other ways to effectively buck the competition and win some baby sales of their own, SN found during

SAN ANTONIO -- Price, variety and convenience in the baby aisle are what retailers in this Southern part of the Lone Star State target when roping in young families as customers.

Although H.E. Butt Grocery Co. here has tied down almost 70% of the market, the remaining supermarket challengers have found other ways to effectively buck the competition and win some baby sales of their own, SN found during store visits.

Boise, Idaho-based Albertson's places second in the overall co

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