SOUTH BEND, Ind. -- Martin's Super Markets here has added rotisserie chicken to its deli lineup.
The retailer predicts strong sales based on its long-time success with fried chicken, which has been a "great tailgate party item," said Meg Richardson, deli merchandiser for the 13-unit retailer. "And here in Notre Dame's home town, tailgating is very big. When there's a home game, we'll sell as many as 1,500 pieces on a Saturday afternoon from one store that's near the stadium."