SCORING IN THE KIDZ ZONE

SAN RAMON, Calif. -- The Frozen Food Council of Northern California here has teamed up with Raley's Supermarkets & Drug Centers and Save Mart Supermarkets to create a "Kidz Zone" in the freezer section as part of this year's Cool Food for Kids promotion.The Kidz Zone includes secondary placement of products geared to youngsters, according to Jay Prisco, the council's administrator. Included are such

SAN RAMON, Calif. -- The Frozen Food Council of Northern California here has teamed up with Raley's Supermarkets & Drug Centers and Save Mart Supermarkets to create a "Kidz Zone" in the freezer section as part of this year's Cool Food for Kids promotion.

The Kidz Zone includes secondary placement of products geared to youngsters, according to Jay Prisco, the council's administrator. Included are such foods as Totino's Party Pizza or its Mr. P's brand, Bagel Bites, Eggo Mini-Waffle

Register to view the full article

test - Advanced Registered User

Already a member? .