SERVICE STRATEGIES

BUENOS AIRES, Argentina -- Carrefour, the French retailing giant, is focusing on customer service as it seeks to expand its presence in Argentina.And it is not alone: Coto here, a domestically owned 71-store chain of supermarkets, is offering shoppers some distinctive services as well.Currently, Carrefour, with 22 stores, most in the Buenos Aires region, is the largest operator of hypermarkets in

BUENOS AIRES, Argentina -- Carrefour, the French retailing giant, is focusing on customer service as it seeks to expand its presence in Argentina.

And it is not alone: Coto here, a domestically owned 71-store chain of supermarkets, is offering shoppers some distinctive services as well.

Currently, Carrefour, with 22 stores, most in the Buenos Aires region, is the largest operator of hypermarkets in the country.

The emphasis on service is built into the format of Carref

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