SHARED RESPONSIBILITIES BENEFIT KROGER BEEF LINE

CINCINNATI -- Demonstrating the emerging benefits of exclusive retailer-supplier alliances, Kroger Co.'s Cattleman's Collection is receiving positive customer reviews during the private-label beef line's ongoing rollout.Stringent specifications developed by the retailer and integrated throughout the entire selection and processing stages have helped protect quality and consistency, according to Excel

CINCINNATI -- Demonstrating the emerging benefits of exclusive retailer-supplier alliances, Kroger Co.'s Cattleman's Collection is receiving positive customer reviews during the private-label beef line's ongoing rollout.

Stringent specifications developed by the retailer and integrated throughout the entire selection and processing stages have helped protect quality and consistency, according to Excel Corp., the Wichita, Kan.-based meatpacking and marketing company contracted by Kroge

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TAGS: Kroger