WEST BRIDGEWATER, Mass. -- Shaw's Supermarkets here has been growing its premium line of private label, called the Signature Brand, and now has 300 items on the shelves of Shaw's and its Star Markets stores throughout New England.
The line made its debut last June, with summertime products such as fruit juice bars, salad dressings and marinades.
The addition of the Signature line gave Shaw's three private-label lines. Also carried is the Wild Harvest label, which is comprised