SHOPPERS GET A SAMPLE OF DOMINICK'S GOOD TASTE

CHICAGO -- Dominick's Finer Foods here has stepped up in-store sampling as part of a demo campaign to increase sales of Center Store products.The retailer teams with its vendors every other week for a heavily publicized "Taste of Dominick's" promotion that has become a favorite with Windy-City shoppers.Details of the promotion were disclosed by Sheila Janek, in-house manager at Dominick's for New

CHICAGO -- Dominick's Finer Foods here has stepped up in-store sampling as part of a demo campaign to increase sales of Center Store products.

The retailer teams with its vendors every other week for a heavily publicized "Taste of Dominick's" promotion that has become a favorite with Windy-City shoppers.

Details of the promotion were disclosed by Sheila Janek, in-house manager at Dominick's for New York-based News America Marketing, on June 10 when she spoke here at a Stand-ou

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