Shopping Cart Screens Square Off in Northeast

This is shaping up to be a busy year for shopping cart screens. In mid-March, a new shopping cart screen called MediaCart will debut at two stores operated by a midsize Northeast food retailer, according to Jon Kramer, chief marketing officer, Media Cart Holdings, Plano, Texas. An additional four to six retailers will conduct tests by the end of the year, he said. Meanwhile, the leader of the category,

This is shaping up to be a busy year for shopping cart screens.

In mid-March, a new shopping cart screen called MediaCart will debut at two stores operated by a midsize Northeast food retailer, according to Jon Kramer, chief marketing officer, Media Cart Holdings, Plano, Texas. An additional four to six retailers will conduct tests by the end of the year, he said.

Meanwhile, the leader of the category, Shopping Buddy, now in 25 stores in Massa-chusetts and Connecticut run by S

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