SHOPPING FOR AN RX DIET

(FNS) Retailers are eyeing consumers' diet and health concerns as a means toward profitable niche marketing, building loyalty at the same time.Several chains work with local hospitals and health care agencies to provide pamphlets and brochures for customers, usually seeking advice from the in-store pharmacist. Operators striving to address diabetes care, along with other health conditions that are

(FNS) Retailers are eyeing consumers' diet and health concerns as a means toward profitable niche marketing, building loyalty at the same time.

Several chains work with local hospitals and health care agencies to provide pamphlets and brochures for customers, usually seeking advice from the in-store pharmacist. Operators striving to address diabetes care, along with other health conditions that are diet-sensitive, throughout the store have magnified efforts to market supermarkets as a

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