SHOPRITE DISPLAYS KOSHER APPROACH AT JEWISH EXPO

NEW YORK -- At the recent World Jewish Expo 2000, held at the Jacob Javits Convention Center here, ShopRite, Edison, N.J., greeted the public as one of the premier grocery chains serving the Jewish community in the Northeast.The event, a non-trade exhibition of Jewish life from around the world, takes place on a biennial basis, and this year's show was ShopRite's second consecutive turn as an exhibitor,

NEW YORK -- At the recent World Jewish Expo 2000, held at the Jacob Javits Convention Center here, ShopRite, Edison, N.J., greeted the public as one of the premier grocery chains serving the Jewish community in the Northeast.

The event, a non-trade exhibition of Jewish life from around the world, takes place on a biennial basis, and this year's show was ShopRite's second consecutive turn as an exhibitor, according to Kevin O'Brien, manager of ethnic merchandising for the chain.

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