SHOPRITE GETTING VERTICAL PLANOGRAM FOR GADGETS

PHILADELPHIA -- Wakefern Food Corp., Elizabeth, N.J., the wholesale buying arm of the ShopRite co-op, has developed a new planogram that will be the prototype for kitchen implement and gadget displays at ShopRite stores.Michael Patterson, merchandising specialist for Ferolie Group, a consultant to Wakefern, said "This set is going into new ShopRites and existing ones that have the space for this configuration."

PHILADELPHIA -- Wakefern Food Corp., Elizabeth, N.J., the wholesale buying arm of the ShopRite co-op, has developed a new planogram that will be the prototype for kitchen implement and gadget displays at ShopRite stores.

Michael Patterson, merchandising specialist for Ferolie Group, a consultant to Wakefern, said "This set is going into new ShopRites and existing ones that have the space for this configuration." The new vertical design calls for installation of 72-inch-high fixtures,

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