SIZE MATTERS

How things can get turned around: "Shoppers who believe they always get a better deal when they buy a bigger size may be getting fooled."That quote constituted the lead paragraph of a news article distributed nationwide by the Associated Press, and which appeared in countless newspapers around the country.The burden of the news article was that, owing to manufacturer "surcharges," supermarket shoppers

How things can get turned around: "Shoppers who believe they always get a better deal when they buy a bigger size may be getting fooled."

That quote constituted the lead paragraph of a news article distributed nationwide by the Associated Press, and which appeared in countless newspapers around the country.

The burden of the news article was that, owing to manufacturer "surcharges," supermarket shoppers pay more per unit for certain large-size packages -- chiefly cans of tuna

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