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Deciphering the Economics of Home Shoppinghome shopping is a threat that keeps supermarket executives awake at night?LEVIN: It already does keep supermarket executives awake at night, when they think of their longterm planning.There are a lot of operators out there who offer Internet, supermarket-type retailing opportunities. It's huge, actually, when you start looking at it.CERANKOSKY: What we often

Deciphering the Economics of Home Shopping

home shopping is a threat that keeps supermarket executives awake at night?

LEVIN: It already does keep supermarket executives awake at night, when they think of their longterm planning.

There are a lot of operators out there who offer Internet, supermarket-type retailing opportunities. It's huge, actually, when you start looking at it.

CERANKOSKY: What we often forget when we think about Internet shopping is th

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