SOCKS APPEAL

Socks are gaining sales legs in supermarkets, at the expense of the declining pantyhose and nylons category.The shift to a more relaxed workplace environment, coupled with today's casual fashion trends, are why retailers increasingly offer more socks, tights, underwear and other apparel.Although the $777 million tights/socks category decreased 8.3% in sales in the food, drug and mass channels, excluding

Socks are gaining sales legs in supermarkets, at the expense of the declining pantyhose and nylons category.

The shift to a more relaxed workplace environment, coupled with today's casual fashion trends, are why retailers increasingly offer more socks, tights, underwear and other apparel.

Although the $777 million tights/socks category decreased 8.3% in sales in the food, drug and mass channels, excluding Wal-Mart, Bentonville, Ark., the tights/socks category stretched 31.8% i

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TAGS: Walmart