SOME RETAILERS CASH IN ON SUPER BOWL

Yesterday's winner on the field translated into big sales of licensed and related Super Bowl merchandise, as supermarkets doing business within the winner's field experienced.In a "USA Today" report, the NFL projected sales of Baltimore Ravens merchandise up 30% to 35% over last season, and New York Giants memorabilia sales was projected ahead by 20% to 25%. The league expected $100 million in Super

Yesterday's winner on the field translated into big sales of licensed and related Super Bowl merchandise, as supermarkets doing business within the winner's field experienced.

In a "USA Today" report, the NFL projected sales of Baltimore Ravens merchandise up 30% to 35% over last season, and New York Giants memorabilia sales was projected ahead by 20% to 25%. The league expected $100 million in Super Bowl XXXV logo merchandise sales. According to the report, the Green Bay Packers-New

Register to view the full article