SPEAKER: 'SUPPLY-CHAIN EXCELLENCE' IS KEY

NEW YORK -- E-commerce retailers should focus on "supply-chain excellence" -- particularly returns, packaging and delivery options -- if they want to survive, according to a speaker at the Private Label Manufacturers Association Consumerama conference here.James Morehouse, vice president for Chicago-based consultant group AT Kearney, said "what happens after the click" could determine the winners

NEW YORK -- E-commerce retailers should focus on "supply-chain excellence" -- particularly returns, packaging and delivery options -- if they want to survive, according to a speaker at the Private Label Manufacturers Association Consumerama conference here.

James Morehouse, vice president for Chicago-based consultant group AT Kearney, said "what happens after the click" could determine the winners and losers among dot-com retailers.

Morehouse based his talk on results of a con

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