SPECIALTY BREAD IS RISING

Bread is not only the staff of life, but could soon become the undisputed foundation for the in-store bakery.The continuing introduction of a huge array of crusty and dense, European-style breads is building sales, retailers said in interviews with SN.Bakery executives polled said specialty bread is one of the most exciting categories in the bakery, and the one with the most potential for growth.Most

Bread is not only the staff of life, but could soon become the undisputed foundation for the in-store bakery.

The continuing introduction of a huge array of crusty and dense, European-style breads is building sales, retailers said in interviews with SN.

Bakery executives polled said specialty bread is one of the most exciting categories in the bakery, and the one with the most potential for growth.

Most of the nine retailers interviewed said they've added to their line

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