BOSTON (FNS) -- Dressing up a specialty cheese department can substantially increase sales, John Greeley, president of Sheila Marie Imports, told attendees at the NorthEast Fresh Foods Alliance's 2001 annual conference and exposition.
"In the supermarket, 20% of your sales come from about 80% of your cheese -- so 80% of your sales come from 20% of your cheese," he said.
"Well, that 20% is only a skeleton."
Adding a shirt and pants is only part of the solution. Sales