SPREADING THE WEALTH

Retailers are counting on 2-pound sizes to make sales of jelly roll."The business is now with the 2-pound jars. That is where the volume is," said Pat Redmond, buyer, Rosauers Supermarkets, Spokane, Wash.The jams/jelly/preserves category has historically been tied in with the economy. In bad economic times, when consumers really have to pinch pennies, an inexpensive peanut butter and jelly sandwich

Retailers are counting on 2-pound sizes to make sales of jelly roll.

"The business is now with the 2-pound jars. That is where the volume is," said Pat Redmond, buyer, Rosauers Supermarkets, Spokane, Wash.

The jams/jelly/preserves category has historically been tied in with the economy. In bad economic times, when consumers really have to pinch pennies, an inexpensive peanut butter and jelly sandwich is a lunch box staple. But in strong economic periods, consumers tend to

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