STAKING A CLAIM

When it comes to selling general merchandise, as it is with real estate, location and timing is everything.Association executives who oversee big volume general merchandise categories sold in mass retail channels point out, however, that location in this case means more that just the physical positioning of the merchandise or department within the store.It means having an adjacency with food -- supermarkets'

When it comes to selling general merchandise, as it is with real estate, location and timing is everything.

Association executives who oversee big volume general merchandise categories sold in mass retail channels point out, however, that location in this case means more that just the physical positioning of the merchandise or department within the store.

It means having an adjacency with food -- supermarkets' core business -- and interdepartmental cooperation in order to full

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