STANDARD CD SEEN AS MULTIMEDIA KEY

WEST HOLLYWOOD, Calif. -- Interactive multimedia products on 5-inch compact discs will not fulfill their mass market potential until platform formats become more standardized.There was almost unanimous agreement on that point at the Hollywood 2000 conference, held here Dec. 13 to 14 by Advanstar Associates, Carmel Valley, Calif., a program that addressed the future of video, video-on-demand and multimedia.

WEST HOLLYWOOD, Calif. -- Interactive multimedia products on 5-inch compact discs will not fulfill their mass market potential until platform formats become more standardized.

There was almost unanimous agreement on that point at the Hollywood 2000 conference, held here Dec. 13 to 14 by Advanstar Associates, Carmel Valley, Calif., a program that addressed the future of video, video-on-demand and multimedia. "The video business didn't take off until the VHS-Beta fight was resolved," sa

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