CAMBRIDGE, Mass. -- Star Market Co. here recently pumped up its nonfood image with a full page of health and beauty care and general merchandise buy-one-get-one-free coupons in its store circular. Under the headline, "Star Market, do all your shopping in just one stop!" the 33-store chain heralded pricing specials on brands such as Tampax, Head & Shoulders, Pantene and Huggies Baby Wipes.
Beneath that, the chain placed 15 BOGO coupons for a variety of HBC and general merchandise p