STUDY: DAIRY MANUFACTURERS SHOULD FOCUS ON THE POSITIVE

ROSEMONT, Ill. -- A new, preliminary study of dairy ingredients indicates that consumers prefer products for their superior flavor and texture and associate them with qualities such as natural, nutritious, fresh and appealing in taste.According to Dairy Management Inc. here, the first-phase, qualitative research effort conducted this past April is sought to provide the organization with a better understanding

ROSEMONT, Ill. -- A new, preliminary study of dairy ingredients indicates that consumers prefer products for their superior flavor and texture and associate them with qualities such as natural, nutritious, fresh and appealing in taste.

According to Dairy Management Inc. here, the first-phase, qualitative research effort conducted this past April is sought to provide the organization with a better understanding of what dairy ingredients consumers are most comfortable with, in hopes of

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TAGS: Dairy