STUDY SAYS SUPER SIZE ISN'T ALWAYS SUPER VALUE

WEST LAFAYETTE, Ind. -- Consumers aren't comparing per-ounce and per-unit prices when supermarket shopping, according to a new study from Purdue University researchers here. The study was presented at the American Agricultural Economics Association in Nashville, Tenn. recently.Canned tuna fish was the focal point of the study and data was compiled from 54 supermarket regions throughout the United

WEST LAFAYETTE, Ind. -- Consumers aren't comparing per-ounce and per-unit prices when supermarket shopping, according to a new study from Purdue University researchers here. The study was presented at the American Agricultural Economics Association in Nashville, Tenn. recently.

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