SUPERHEROES JOIN MILK CAMPAIGN

ROSEMONT, Ill. -- Dairy Management Inc. has announced that Batman and Superman, both creations of Burbank, Calif.-based DC Comics, will wear milk mustaches as part of a year-long promotional alliance with DMI and the Milk Processor Education program. Print ads featuring the Caped Crusader with a chocolate milk mustache broke in late March in several national youth-oriented magazines, including Sports

ROSEMONT, Ill. -- Dairy Management Inc. has announced that Batman and Superman, both creations of Burbank, Calif.-based DC Comics, will wear milk mustaches as part of a year-long promotional alliance with DMI and the Milk Processor Education program. Print ads featuring the Caped Crusader with a chocolate milk mustache broke in late March in several national youth-oriented magazines, including Sports Illustrated for Kids, Electronic Gaming Monthly and Skateboard Magazine. Superman will appear

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