SUPERMARKET BAKERY CAN CHANGE CONSUMERS TO SHOPPERS

There was a lot of plain talk -- and useful talk -- about in-store bakeries at last week's convention of the International Dairy-Deli-Bakery Association in Orlando, Fla.The talk came from a panel of central Florida supermarket shoppers seated at a meeting session by Mona Boyle, the well-known consumer researcher and activist. Mona quizzed participants about their bakery-shopping preferences, and each

There was a lot of plain talk -- and useful talk -- about in-store bakeries at last week's convention of the International Dairy-Deli-Bakery Association in Orlando, Fla.

The talk came from a panel of central Florida supermarket shoppers seated at a meeting session by Mona Boyle, the well-known consumer researcher and activist. Mona quizzed participants about their bakery-shopping preferences, and each was encouraged to say what seemed good, or not, about the supermarket bakery experie

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