SUPERMARKETS COMPETE FOR CONSUMERS WITH COUPONS

LONG ISLAND, N.Y. -- The latest skirmish in the war to win consumers' food dollars here began when three chains started offering double coupons for the first time since the 1980s.The programs began at King Kullen and Waldbaum's stores early last month, according to store-level sources at the two chains. The launch came the same week that an Edwards Super Food Store opened in West Babylon, the first

LONG ISLAND, N.Y. -- The latest skirmish in the war to win consumers' food dollars here began when three chains started offering double coupons for the first time since the 1980s.

The programs began at King Kullen and Waldbaum's stores early last month, according to store-level sources at the two chains. The launch came the same week that an Edwards Super Food Store opened in West Babylon, the first new unit to appear on Long Island in five years, a source at Edward's said.

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