PALM BEACH, Fla. -- Sweeping changes in merchandising of cosmetics are coming -- and some supermarkets like H.E. Butt, San Antonio, Texas, are said to be on the cutting edge of keeping up with the new developments.
Rather than use manufacturers' fixtures, many chains are creating their own displays. This so-called universal fixturing trend was one of the major topics of discussion at last month's National Association of Chain Drug Store's annual gathering here. Big player supermarket