TENACIOUS PERFORMERS

Supermarkets have maintained their share of the top 10 health and beauty care categories, despite the rapid proliferation of supercenters.The top 10 categories account for 48.5% of department dollar volume of the approximately 50 supermarket HBC categories tracked by Towne-Oller & Associates, New York, for the 12 months ended March 31, 1995. The research firm, a division of Information Resources Inc.,

Supermarkets have maintained their share of the top 10 health and beauty care categories, despite the rapid proliferation of supercenters.

The top 10 categories account for 48.5% of department dollar volume of the approximately 50 supermarket HBC categories tracked by Towne-Oller & Associates, New York, for the 12 months ended March 31, 1995. The research firm, a division of Information Resources Inc., Chicago, reports HBC sales from distribution centers among its reporting retail

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