TRADE RELATIONS ROLE MIRRORS FOOD RETAILING'S NEW REALITY

In today's world of reality TV and extreme makeovers, it's not surprising that we often find contestants who meet the star challenge one week only to be voted off the island in the very next episode. It doesn't seem to matter whether it's a few budding singers or a group of entrepreneurial apprentices, they've all discovered just how thin the ice can be when you're skating at or near the top of your

In today's world of reality TV and extreme makeovers, it's not surprising that we often find contestants who meet the star challenge one week only to be voted off the island in the very next episode. It doesn't seem to matter whether it's a few budding singers or a group of entrepreneurial apprentices, they've all discovered just how thin the ice can be when you're skating at or near the top of your game.

So as we fast approach the Food Marketing Institute Show, May 1 to 3, I am remin

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