TRANSORA STARTS TESTS OF B2B RETAIL SERVICES

LOS ANGELES -- Transora, the Chicago-based business-to-business exchange, has launched a series of retail service tests involving consumer packaged goods manufacturers and retailers in the Global Net Exchange, Judy Sprieser, Transora chief executive officer, told SN here.The initial retail tests involve implementation of promotions management and on-line order management, Sprieser said in an interview

LOS ANGELES -- Transora, the Chicago-based business-to-business exchange, has launched a series of retail service tests involving consumer packaged goods manufacturers and retailers in the Global Net Exchange, Judy Sprieser, Transora chief executive officer, told SN here.

The initial retail tests involve implementation of promotions management and on-line order management, Sprieser said in an interview following a symposium Transora hosted here -- an event repeated in other cities in

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