UPPER CRUST

Almost like hanging the stockings by the chimney with care, food retailers expand their frozen baked goods sections to add more pie shells and whipped toppings in preparation for the holidays.As a total category, frozen baked goods is a strong one for supermarkets, with sales in the food channel growing by 8% to $1.5 billion for the 52 weeks ended Aug. 10, 2002, following a 7.2% growth for the year

Almost like hanging the stockings by the chimney with care, food retailers expand their frozen baked goods sections to add more pie shells and whipped toppings in preparation for the holidays.

As a total category, frozen baked goods is a strong one for supermarkets, with sales in the food channel growing by 8% to $1.5 billion for the 52 weeks ended Aug. 10, 2002, following a 7.2% growth for the year before, according to ACNielsen, Schaumburg, Ill.

This year's notably strong se

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TAGS: Walmart