ARCADIA, Calif. -- Vons Cos. may enter the burgeoning prepaid phone card market permanently, following a highly successful in-and-out phone card promotion it ran in March.
By this summer the chain could be selling 30-minute and 60-minute Vons phone cards, according to a company source, who asked to remain anonymous. Company officials were unavailable for comment. "We'd like to get into the phone card market. We are considering offering the cards at checkouts similar to the way lottery