VONS QUARTER SALES OFF; ECONOMY PRICES CITED

ARCADIA, Calif. -- Vons Cos. here said several factors contributed to a 4.2% sales decline in the first quarter ended March 27. Same-store sales fell 5.5%.Sales totaled $1.14 billion in the 12-week period. Sales have declined for five consecutive quarters.Among the factors that Vons said contributed to the lower sales were the weak economy, competitive new-store openings and remodels, and Vons' own

ARCADIA, Calif. -- Vons Cos. here said several factors contributed to a 4.2% sales decline in the first quarter ended March 27. Same-store sales fell 5.5%.

Sales totaled $1.14 billion in the 12-week period. Sales have declined for five consecutive quarters.

Among the factors that Vons said contributed to the lower sales were the weak economy, competitive new-store openings and remodels, and Vons' own reduced shelf prices, which were implemented in the recently launched Vons Va

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